9780538475402_SolutionManual_Pride_16e_irm_ch01_skb.pdf 9780538475402_SolutionManual_Pride_16e_irm_ch01_skb.pdf administrator Solution Manual: Marketing 2012, 16th Edition, William M. Pride, O.C. Ferrell, ISBN-10: 1111526192, ISBN-13: 9781111526191, ISBN-10: 0538475404, ISBN-13: 9780538475402