9789810687977_TestBank_mma-6e-testbank-chapter-2-181272.doc 9789810687977_TestBank_mma-6e-testbank-chapter-2-181272.doc administrator Test Bank: Marketing Management: An Asian Perspective, 6/E, Philip Kotler, Kevin Lane Keller, Swee Hoon Ang, Siew Meng Leong, Chin-Tiong Tan, ISBN-10: 9810687974, ISBN-13: 9789810687977